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Watch: The Doctor is Out
Take a look at Larry Bird’s bank shot for the lead late in Game 7 of the 1981 Eastern Conference Finals. The Celtics squared off against NBA MVP Julius “Dr. J” Erving and the Philadelphia 76ers. Said Bird, “I wanted the ball in my hands. That’s the only place in the world I wanted it.”
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Wheaties Celebrates the Garden
In the final season of Boston Garden, Wheaties released a special edition box featuring five Hall-of-Fame players and team patriarch Red Auerbach. “Nowhere in sports is a winning tradition more evident than with the Boston Celtics,” the box stated. The cereal brand’s claim to be “The Breakfast of Champions” made a strong case with these […]